In the problem finding stage, UX designers use formative research to develop an empathetic view of our user’s experiences and analyze the data to create a prioritized list of our user’s problem.
During the solution finding stage, a cross-functional group of designers, engineers and business managers explore ways to solve the user’s problems.
In the iterative phase, we design hi-fi representation of our ideas, validate them with summative questions, and repeat until the features are ready for release.
